• Setting up direct and indirect channels for fleet acquisition like referrals, vendors, street teams and conducting on ground marketing activities like flyering, onboarding fairs etc.
  • Setting targets and OKRs for the team and setting up a process to engage with the vendors and suppliers to get the ground pulse on a regular basis.
  • Creating offline and online campaigns for creating a strong Top of The Funnel base for smooth acquisition
  • Understanding Captain trends and behaviors to discover the best opportunities for growth
  • Acquire supply for the meeting the requirements of the business and provide best in class reliability and supply experience for.
  • Collaborate with Category teams on building and improving the cost of acquisition and cost or supply on a ongoing basis
  • Proactively understanding and building seasonality in supply to activate relevant channels on timely basis to ensure continuous flow of supply
  • Vendor Management - manage vendor relationships to increase supply on the Swvl Platform